Rebecca Black Raising

Rebecca Black

In late 2010, a classmate of Rebecca Black and music-video client of ARK Music Factory, a Los Angeles label, told her about the company. Rebecca Black's mother paid $4,000 for Ark Music to produce the music video while the Blacks retained ownership of both the master and the video. The single, "Friday", written entirely by Ark, was released on YouTube and iTunes. The song's video was uploaded to YouTube on February 10, 2011, and received approximately 1,000 views in the first month. The video went viral on March 11, 2011, acquiring millions of views on YouTube in a matter of days, becoming the most-talked-about topic on social networking site Twitter, and garnering mostly negative media coverage. As of June 14, 2011, the video had received more than 3,190,000 "dislikes" on YouTube compared to more than 451,000 "likes". As of March 22, 2011, first-week sales of her digital single were estimated to be around 40,000 by Billboard. On March 22, 2011, Rebecca Black appeared on The Tonight Show with Jay Leno, during which she performed the single and discussed the negative reaction to it. The song has peaked on the Billboard Hot 100 and the New Zealand Singles Chart at number 58 and 33, respectively. In the UK, the song debuted at number 61 on the UK Singles Chart.

Rebecca Black teamed up with Funny or Die on April Fools Day (the site was renamed Friday or Die) for a series of videos, including one which addresses the controversy about the driving kids in her music video, stating "We so excited about safety."

Rebecca Black has stated that she is a fan of Justin Bieber, and expressed interest in performing a duet with him.

In response to the YouTube video of "Friday", Rebecca Black began to receive death threats in late February 2011, specifically by phone and email. These threats are being investigated by the Anaheim Police Department.

In March 2011, Ryan Seacrest reportedly helped sign Rebecca to manager Debra Baum's DB Entertainment.

MTV selected Rebecca to host its first online awards show, the O Music Awards Fan Army Party in April 2011. As an homage to "Friday", Rebecca Black appears in the music video for Katy Perry's "Last Friday Night (T.G.I.F.)", in which Rebecca Black plays alongside Perry as the hostess of a party Perry attends. "Friday" was also performed on the second season of Glee in the episode, "Prom Queen", which originally aired May 10, 2011. When asked about why the song was covered on Glee, show creator Ryan Murphy replied, "The show pays tribute to pop culture and, love it or hate it, that song is pop culture."